A hand-picked selection of news and articles worth reading this month.

Let us know the topics you’re interested in here

What’s happening out there

Publishers vs. Facebook (and Google)

The shakeout in the publishing industry is similar to what is occurring in the retail industry, where Amazon might spark a “retail apocalypse”:

  • Facebook & Google dominated digital ads, causing disenchantment among publishers
  • Streaming videos touted as the next frontier, at a cost to publishers
  • Publishers fighting back to take control of their platforms and the video streams. Who will win in the next phase of the digital content revolution?

facebook video engagement stats Source: Contently

Minimum Awesome Product

The purpose of the MVP is to be customer-driven instead of being product-driven. But many still confuse the concept with “half-baked prototypes.” Maybe time to call it a Minimum Awesome Product instead?

MVP definition

Long read: Unified Theory of Design

An interesting theory for designing just about everything called CAMP. It’s an acronym for Context - Architecture - Mechanics - Poetics. A fav quote: “Digital products become experiences when people use them.”

Augmented Reality wave

iOS 11 has sparked a resurge of interest in AR apps. From useful utilities like IKEA’s product visualisation app, to creating a gif-filled world just for fun with Giphy. But beneath that is an AR platform war between the giants.

ikea ar app IKEA AR app. Source: The Verge

Handy business tips

Want productive meetings?

Don’t spend 90% of your time talking about the 10% of things you disagree on. Find the common ground.

User needs are human needs

Use Maslow’s hierarchy of needs to help you look at your designs in a different way. Does your product address a need?

user needs maslow hierarchy

Weird & wonderful

💾 Smell that leak? It’s your data leaking. Check out a device that emits smell to alert you of a breach.

⚰️ Drive-thru funeral service in Japan: Is this a step too far in convenience?

Inside Enabled

From our Instagram

We got a bit excited by our first ever branded sweet treats, so we tested Snapchat’s AR tracking with those yummy 🍪

Enabled in the press

Enabled CEO Grant Hull discusses what’s next for businesses and app owners after iOS 11 kills 32-bit apps.